Course Structure:
Introduction to Business
Introduction to Quantitative Methods
Introduction to Accounting
Introduction to Business
Communications
Business Computing
Business English
Marketing Fundamentals
Customer Communications
Marketing Environment
Marketing in Practice
E-Commerce
Marketing Research and Information
Marketing Planning
Managerial Accounting
Economics
Business Law
Organizational Behavior
Quantitative Methods
Human Resource Management
Corporate Strategy
International Business

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DIPLOMA IN BUSINESS MANAGEMENT (SM 0671)

Our business programmes are shaped according to the course syllabus of The Association of Business Executives and The Chartered Institute of Marketing, UK to meet the needs of students aiming for careers in business management and marketing. The Association of Business Executives and The Charted Institute of Marketing are largest and most prestigious professional bodies for both the business and marketing industry.
Combining academic theory, business knowledge and skills development across a range of business and marketing subjects this programme prepares students for the demands and challenges of the business world. Upon successful completion of the programme, the student will obtain the internationally recognized qualification from ABE & CIM.
The study of business commerce provides an understanding of the areas of knowledge that are fundamental to the administration and management of businesses. Business Commerce deals with activities within and between businesses and includes disciplines such as accounting, corporate finance, marketing, management, commercial law and electronic commerce.
 
Career Prospect:
There are plenty of job opportunities for graduates in marketing as Malaysia prepares itself in the dynamic transformation of its economy to a developed nation status. Together with the rapid development of IT within the country, there would be a robust demand for marketing specialists.
 
International Business
Business Environment
Personal Investment
     
   
Globalization
   
 
 
 
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